There’s a lot about the Sturgis Motorcycle Rally that has turned it into one of the most eagerly anticipated motorcycle riding events in the calendar. That sentiment has been around for the past 75 years and with Harley-Davidson->ke300 signing up to be the event’s official partner for the next 75, we’re going to see a whole lot of the rally for the next three-quarters of a century. Sure, we already know what the event means to us, but do we really know what it means to other riders who make the annual pilgrimage into the Black Hills of South Dakota? Well, Why We Ride Films intends to answer that question with a new documentary it’s calling “I Am Sturgis.”

The documentary is still in its production phase with Why We Ride Films hoping to finish the film sometime in the summer of 2016. Needless to say, this year’s rally will play a huge role in the development of the documentary, an appropriate choice for the producers since we’re celebrating the rally’s 75th anniversary this year.

But before “I Am Sturgis” gets off the ground, the firm behind its development is right smack in the middle of generating funds for production. In fact, a 60-day Kickstarter campaign was launched just a week ago with the hope of raising $350,000 to fund the production of the documentary. As of my last visit to its Kickstarter page, the campaign has already received $18,593 coming from 65 different backers.

I don’t need to remind you that if you want to see the project go through, you should do your part and help fund it. The campaign is taking donations ranging from $5 all the way up to $10,000, ensuring that there’s no amount the studio won’ take to help get the documentary up and running.

There are 54 days left to Why We Ride’s Kickstarter campaign so there’s still a lot of time to make a contribution.

Continue reading to read more about Why We Ride's campaign to help fund "I Am Sturgis."

Why it matters

Anybody who knows the work of Why We Ride Films knows that these people are a pretty talented bunch of filmmakers. That much the company showed last year when it released “Why We Ride,” it’s award-winning documentary.

“I Am Sturgis” is an impressive follow-up to that and the company is pulling out all the stops to ensure that the project gets the necessary funding. Those who make donations to help fund the film stand to receive a host of items ranging from limited edition t-shirts to invitations to the film’s red carpet premier and after party. And for those who make sizable contributions? How does a private theatrical screening and a time of Associate or Co-Executive Producer sound?

I’m not going to say how much I contributed to the funds, but I did so whole-heartedly, knowing that I’m putting my money in the hands of filmmakers who will put it to good use. Hopefully, Why We Ride Films reaches its goal of generating $350,000. It would be an incredible opportunity for the group to dive deep into the identity of the Sturgis Motorcycle Rally and understand it’s true meaning to every motorcycle rider in the world.

So go ahead and donate, everyone. Don’t be afraid to put money into a project that will give us a never-before-look at the Sturgis Motorcycle Rally. That, in itself, is already worth the price of admission.